Digital Density: Driving a Mobile-First Approach to Business

IESE Lecturer of Information Systems Javier Zamora on the hot topic of this year’s GSMA Mobile World Congress: Mobile-First.

About Javier Zamora

Javier Zamora is currently senior lecturer in the Department of Information Systems. He received his Ph.D. in Electrical Engineering from Columbia University, and his M.Sc. in Telecommunications Engineering from the Universitat Politècnica de Catalunya. He holds also a PDG from IESE.

5 thoughts on “Digital Density: Driving a Mobile-First Approach to Business

  1. Great insights i wish small business could also understand these same principles on how the Internet is evolving. Google has even altered their search engine to favor mobile friendly websites

  2. although people are afraid of mobile, its the future and actually has higher potential for monetization than desktop

  3. great insights, i forsee in the next 5 years there will be no need for bank cards as the phone will be ur wallet. meaning this is a good time to invest in energy markets as there will be an increasing demand for constant supply of power

  4. At my job I’m assigned the task of reviewing our clients’ websites and making sure that they are mobile compatible and then making suggestions on how to improve the experience. Everything is going to mobile!

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