{"id":5670,"date":"2015-02-04T11:59:47","date_gmt":"2015-02-04T10:59:47","guid":{"rendered":"https:\/\/blog.iese.edu\/antonioargandona\/?p=5670"},"modified":"2015-02-03T14:00:24","modified_gmt":"2015-02-03T13:00:24","slug":"la-gente-mayor-se-merece-algo-mas","status":"publish","type":"post","link":"https:\/\/blog.iese.edu\/antonioargandona\/2015\/02\/04\/la-gente-mayor-se-merece-algo-mas\/","title":{"rendered":"La gente mayor se merece algo m\u00e1s"},"content":{"rendered":"<p>Leo un breve art\u00edculo de <strong>Joseph Jimenez, el CEO de Novartis<\/strong> (<a href=\"http:\/\/www.project-syndicate.org\/commentary\/health-care-companies-aging-population-by-joseph-jimenez-2015-01\" target=\"_blank\">aqu\u00ed<\/a>, en ingl\u00e9s). Me atrajo el t\u00edtulo: <strong>\u00abVida nueva a una edad avanzada\u00bb<\/strong> (la traducci\u00f3n no es literal, como casi ninguna de las que hago en este blog). Me sent\u00ed interpelado, y me puse a leerlo.<strong> \u00abLos ciudadanos que se hacen mayores no deben ser considerados simplemente como una carga econ\u00f3mica\u00bb<\/strong>. Bien; me sobra el \u00absimplemente\u00bb, pero me parece bien.<\/p>\n<p>\u00abDe hecho -contin\u00faa el autor-, ellos <strong>pueden jugar un papel positivo como consumidores activos\u00bb<\/strong>. \u00a1Oh! \u00abSomos lo que consumimos\u00bb: ese parece ser el motivo de nuestra dignidad.<\/p>\n<p>A\u00f1ade despu\u00e9s que <strong>tenemos que aguantar mucho tiempo, para que seamos tambi\u00e9n productores,<\/strong> de modo que se reduzca la factura que tendr\u00e1n que pagar las j\u00f3venes generaciones por nuestra salud, nuestras pensiones y nuestra dependencia. O sea,<strong> nuestra dignidad se apoya tambi\u00e9n en nuestra aportaci\u00f3n al producto interior bruto.<\/strong>\u00a0Y a\u00f1ade luego otra idea:<strong> \u00abpara mantener a la gente trabajando durante m\u00e1s tiempo, es crucial que mantengan una buena salud\u00bb.<\/strong><\/p>\n<p>No niego que los viejos merezcamos un respeto porque gastamos y porque producimos, y que merezcamos un cuidado de nuestra salud para producir m\u00e1s. Pero, <strong>\u00bfno hay razones m\u00e1s profundas para la dignidad de una persona, sea mayor o joven?\u00a0<\/strong>Llevada al l\u00edmite, la propuesta es que,<strong> cuando dejemos de ser consumidores y productivos, entonces seremos, simplemente, una carga econ\u00f3mica.<\/strong> Cuando llegue ese momento, \u00a1feliz eutanasia!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leo un breve art\u00edculo de Joseph Jimenez, el CEO de Novartis (aqu\u00ed, en ingl\u00e9s). Me atrajo el t\u00edtulo: \u00abVida nueva a una edad avanzada\u00bb (la traducci\u00f3n no es literal, como casi ninguna de las que hago en este blog). Me sent\u00ed interpelado, y me puse a leerlo. \u00abLos ciudadanos que se hacen mayores no deben [&hellip;]<\/p>\n","protected":false},"author":172,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11722,10775],"tags":[12820,15961,19003],"class_list":["post-5670","post","type-post","status-publish","format-standard","hentry","category-economia","category-sociedad","tag-consumo","tag-dignidad","tag-envejecimiento"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Leo un breve art\u00edculo de Joseph Jimenez, el CEO de Novartis (aqu\u00ed, en ingl\u00e9s). Me atrajo el t\u00edtulo: &quot;Vida nueva a una edad avanzada&quot; (la traducci\u00f3n no es literal, como casi ninguna de las que hago en este blog). Me sent\u00ed interpelado, y me puse a leerlo. &quot;Los ciudadanos que se hacen mayores no deben\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Antonio Argando\u00f1a\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/blog.iese.edu\/antonioargandona\/2015\/02\/04\/la-gente-mayor-se-merece-algo-mas\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.1.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Econom\u00eda y \u00c9tica - Blog de Antonio Argando\u00f1a\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"La gente mayor se merece algo m\u00e1s - Econom\u00eda y \u00c9tica\" \/>\n\t\t<meta property=\"og:description\" content=\"Leo un breve art\u00edculo de Joseph Jimenez, el CEO de Novartis (aqu\u00ed, en ingl\u00e9s). Me atrajo el t\u00edtulo: &quot;Vida nueva a una edad avanzada&quot; (la traducci\u00f3n no es literal, como casi ninguna de las que hago en este blog). Me sent\u00ed interpelado, y me puse a leerlo. &quot;Los ciudadanos que se hacen mayores no deben\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/blog.iese.edu\/antonioargandona\/2015\/02\/04\/la-gente-mayor-se-merece-algo-mas\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2015-02-04T10:59:47+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2015-02-03T13:00:24+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"La gente mayor se merece algo m\u00e1s - Econom\u00eda y \u00c9tica\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Leo un breve art\u00edculo de Joseph Jimenez, el CEO de Novartis (aqu\u00ed, en ingl\u00e9s). Me atrajo el t\u00edtulo: &quot;Vida nueva a una edad avanzada&quot; (la traducci\u00f3n no es literal, como casi ninguna de las que hago en este blog). Me sent\u00ed interpelado, y me puse a leerlo. &quot;Los ciudadanos que se hacen mayores no deben\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/#blogposting\",\"name\":\"La gente mayor se merece algo m\\u00e1s - Econom\\u00eda y \\u00c9tica\",\"headline\":\"La gente mayor se merece algo m\\u00e1s\",\"author\":{\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/author\\\/aargandona\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/#organization\"},\"datePublished\":\"2015-02-04T11:59:47+01:00\",\"dateModified\":\"2015-02-03T14:00:24+01:00\",\"inLanguage\":\"es-ES\",\"commentCount\":1,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/#webpage\"},\"articleSection\":\"Econom\\u00eda, Sociedad, Consumo, Dignidad, Envejecimiento\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/category\\\/sociedad\\\/#listItem\",\"name\":\"Sociedad\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/category\\\/sociedad\\\/#listItem\",\"position\":2,\"name\":\"Sociedad\",\"item\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/category\\\/sociedad\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/#listItem\",\"name\":\"La gente mayor se merece algo m\\u00e1s\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/#listItem\",\"position\":3,\"name\":\"La gente mayor se merece algo m\\u00e1s\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/category\\\/sociedad\\\/#listItem\",\"name\":\"Sociedad\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/#organization\",\"name\":\"Econom\\u00eda y \\u00c9tica\",\"description\":\"Blog de Antonio Argando\\u00f1a\",\"url\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/author\\\/aargandona\\\/#author\",\"url\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/author\\\/aargandona\\\/\",\"name\":\"Antonio Argando\\u00f1a\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1dbd4325802b39624c7f43266a57d8fc6a74f958a24e17a2d6297004373f939?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Antonio Argando\\u00f1a\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/#webpage\",\"url\":\"https:\\\/\\\/blog.iese.edu\\\/antonioargandona\\\/2015\\\/02\\\/04\\\/la-gente-mayor-se-merece-algo-mas\\\/\",\"name\":\"La gente mayor se merece algo m\\u00e1s - Econom\\u00eda y \\u00c9tica\",\"description\":\"Leo un breve art\\u00edculo de Joseph Jimenez, el CEO de Novartis (aqu\\u00ed, en ingl\\u00e9s). 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Me sent\u00ed interpelado, y me puse a leerlo. &quot;Los ciudadanos que se hacen mayores no deben"},"aioseo_meta_data":{"post_id":"5670","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2022-06-14 00:50:35","updated":"2026-04-21 21:45:21"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/blog.iese.edu\/antonioargandona\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/blog.iese.edu\/antonioargandona\/category\/sociedad\/\" title=\"Sociedad\">Sociedad<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tLa gente mayor se merece algo m\u00e1s\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/blog.iese.edu\/antonioargandona"},{"label":"Sociedad","link":"https:\/\/blog.iese.edu\/antonioargandona\/category\/sociedad\/"},{"label":"La gente mayor se merece algo m\u00e1s","link":"https:\/\/blog.iese.edu\/antonioargandona\/2015\/02\/04\/la-gente-mayor-se-merece-algo-mas\/"}],"_links":{"self":[{"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/posts\/5670","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/users\/172"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/comments?post=5670"}],"version-history":[{"count":1,"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/posts\/5670\/revisions"}],"predecessor-version":[{"id":5671,"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/posts\/5670\/revisions\/5671"}],"wp:attachment":[{"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/media?parent=5670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/categories?post=5670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.iese.edu\/antonioargandona\/wp-json\/wp\/v2\/tags?post=5670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}