Tag Archives: Consumers

10 Hot Consumer Trends 2015

Ericsson ConsumerLab has identified some of the most important consumer trends for 2015 and beyond. Rapidly evolving urban consumer attitudes are transforming our world. With only 5 years to go until 2020, the future seems closer than ever. Trends include using wearables for non-verbal communication, robots keeping us company, and the convenience of using things …
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MarketLine: Banks in Spain

MarketLine has just published the report “Banks in Spain,” which provides data on the  market’s size, value and volume between 2009 and 2013, as well as forecasts to 2018. The report includes size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic forecasts. The profile also contains descriptions of …
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Insurance 2020: The digital prize – Taking customer connection to a new level

According to this research, 71% of general insurance consumers already use a digital platform, such as price comparison websites, insurance sites and social media, to research before buying products or services. With more access to information than ever before, customer expectations are rising rapidly, leaving non-life insurers behind. The report by PricewaterhouseCoopers finds out how …
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Emerging Markets Consumer Survey 2014

Credit Suisse Research Institute jointly with Nielsen has just published the “ Its key findings are that: 1. The cyclical backdrop is becoming more challenging, but structural optimism remains. 2. The focus of consumers is now more product-specific and country-specific. 3. Brand consumption is evolving as domestic and global brands battle it out. The survey …
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China’s consumer markets

China’s double-digit growth curve offers tremendous opportunities for consumer businesses that otherwise have few places to grow. But they must act now – within five to ten years the current rate of growth will have subsided, compounding the difficulty of market entry. This report by Deloitte provides insights on the different consumers in China’s many …
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El declive de las calles comerciales y el nacimiento del nuevo modelo multicanal

As the recession continues to bite, traditional shops continue to lose importance. At the same time e-commerce continues its stellar rise, according to a new study written by IESE Prof. José Luis Nueno which explores the future of retail trading. In Spain, the crisis has led to a 22 percent plunge in retail sales in …
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Global Powers of Retailing 2013

The report by Deloitte analyses the world’s top retailers by revenue. The top spots were occupied by a host of multinationals, led by the US-based Walmart in first place, France’s Carrefour, in second, and British supermarket chain Tesco, in third. The report highlights the rapid rise of mobile devices, digital media and tablets equipped with online access and …
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Chinese Consumer Report 2012

In the last two years, the Chinese consumer goods market has experienced major changes. This report helps to understand Chinese consumers’ brand choice and consumption behaviors. The report categorizes the respondents by age, city tier, monthly household income and shopping channel. In every consumer group, values and activity are observed to obtain the four features …
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Why We Love the Brands We Love

ING DIRECT and IESE Business School have presented a new study (in Spanish) titled “The Brands We Love,” which offers explores the psychology of the new Spanish consumer and the factors that weigh in most when it comes to choosing and valuing their “most loved brands.”   The study measures the affection consumers have for …
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Top Digital Predictions for 2012

Millward Brown discusses the rising trends in the digital media sector in its Top Digital Predictions for 2012. The company believes that “gamification,” “virtual togetherness” and “real-time online decision making” will be at the forefront next year. This will change the way marketers and consumers interact on digital channels. To view all 12 predictions, visit 2012 …
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