Tag Archives: Online social networks–Economic aspects

Macrowikinomics: Rebooting Business and the World by Don Tapscott. (Atlantic Books, 2010)

Synopsis Many of the institutions that have served us well for decades or centuries seem stuck in the past and unable to move forward. And yet, in every corner of the globe a powerful new model of economic and social innovation is sweeping across all sectors – one where people with drive, passion, and expertise …
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The social media bible: tactics, tools, and strategies for business success by Lon Safko, David K. Brake. ISBN: 9780470411551

Synopsis The Social Media Bible provides a clear step-by-step guide to building or transforming your business into a social media-enabled enterprise. Adopting the systematic approach it presents will help you to: * Increase your company and brand value by engaging people in new forms of communication, collaboration, education, and entertainment. * Determine which social media …
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