{"id":711,"date":"2013-11-25T09:00:57","date_gmt":"2013-11-25T08:00:57","guid":{"rendered":"https:\/\/blog.iese.edu\/doing-business\/?p=711"},"modified":"2013-11-27T16:11:33","modified_gmt":"2013-11-27T15:11:33","slug":"electic-cars-are-the-best-hope-for-chinese-air-pollution","status":"publish","type":"post","link":"https:\/\/blog.iese.edu\/doing-business\/2013\/11\/25\/electic-cars-are-the-best-hope-for-chinese-air-pollution\/","title":{"rendered":"Electic cars are the best hope for Chinese air pollution"},"content":{"rendered":"<p>A few weeks ago, this blog looked at the relationship between <strong><a href=\"https:\/\/blog.iese.edu\/doing-business\/2013\/10\/20\/do-electric-cars-have-a-positive-impact-on-climate-change\/\">electric vehicles and climate change<\/a><\/strong> reaching the conclusion that it depends largely on the source of electrical energy in a given country or region.<\/p>\n<p><a href=\"https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/emgrand-ec7-detroit-electric-geely-628.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-716\" alt=\"emgrand-ec7-detroit-electric-geely-628\" src=\"https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/emgrand-ec7-detroit-electric-geely-628.jpg\" width=\"628\" height=\"421\" srcset=\"https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/emgrand-ec7-detroit-electric-geely-628.jpg 628w, https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/emgrand-ec7-detroit-electric-geely-628-300x201.jpg 300w, https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/emgrand-ec7-detroit-electric-geely-628-624x418.jpg 624w\" sizes=\"auto, (max-width: 628px) 100vw, 628px\" \/><\/a><\/p>\n<p>After commenting on the terrible air quality in China <a href=\"https:\/\/blog.iese.edu\/doing-business\/2013\/11\/18\/chinas-environment-collapse-or-catalyst\/\">last week<\/a>, this week\u2019s installment of <i>Doing Business on the Earth<\/i> will discuss the tremendous potential of electric cars and light trucks to help alleviate smog in cities in China and around the world.<\/p>\n<p>In actual fact, much of the impetus for the current generations of electric vehicles did not come from concern about climate change but from concerns over air pollution in California in general and Los Angeles in particular.<\/p>\n<h3><b>CARB and ZEVs<\/b><\/h3>\n<p>In 1990, <a href=\"http:\/\/www.arb.ca.gov\/homepage.htm\" target=\"_blank\">The California Air Resources Board (CARB)<\/a>, an agency of the state of California, issues a mandate requiring that all large car companies sell a minimum percentage of <strong>zero emission vehicles<\/strong> (ZEVs) in the state. The original law set the target at 2% by 1998, 5% in 2001 and 10% in 2003 and its\u00a0primary purpose was to sharply reduce air pollution or SMOG in California\u2019s major cities and was part of comprehensive attack on air pollution in California.<\/p>\n<p><a href=\"https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/los-angeles-la-smog-1912.jpg.662x0_q100_crop-scale.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-thumbnail wp-image-713\" alt=\"los-angeles-la-smog-1912.jpg.662x0_q100_crop-scale\" src=\"https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/los-angeles-la-smog-1912.jpg.662x0_q100_crop-scale-150x150.jpg\" width=\"150\" height=\"150\" \/><\/a><\/p>\n<p>Los Angeles, like many cities around the world such as Mexico D.F., Beijing, and others, have a particular set of geographic and climatological conditions which traps heavy polluted air in the city and combines vehicle exhaust with other forms of pollution to make a hazardous mix of ground level ozone, particulates and poisonous chemicals which have a direct and measurable impact on people and their health.<\/p>\n<p>Electric vehicles can make a difference as long as they draw from power plants located far enough away from the city thus at least moving pollution beyond the mountains or at least outside of town.<\/p>\n<h3><b>Good news from LA<\/b><\/h3>\n<p>The good news is that according to its\u00a0<a href=\"http:\/\/www.aqmd.gov\/news1\/2013\/CAPCOAAnnualAirQualityReport.pdf\" target=\"_blank\">annual report<\/a>,\u00a0CAPCOA, the body that monitors air pollution in the State, air quality in California is the best its been since 1980 despite a 65% increase in population and a 137 % increase in driving!<\/p>\n<p>According to <a href=\"http:\/\/switchboard.nrdc.org\/blogs\/smui\/auto_industry_exceeding_califo.html\" target=\"_blank\">Simon Mui<\/a>, a scientist at the National Resources Defense Council, the 50,000 plug-in hybrid vehicles that will be sold in California this year will put the industry four times over CARB\u2019s target for 2014.<\/p>\n<h3><b>Non Market Strategy?<\/b><\/h3>\n<figure style=\"width: 150px\" class=\"wp-caption alignright\"><a href=\"https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/brown.jpeg\"><img loading=\"lazy\" decoding=\"async\" alt=\"brown\" src=\"https:\/\/blog.iese.edu\/doing-business\/files\/2013\/11\/brown-150x150.jpeg\" width=\"150\" height=\"150\" \/><\/a><figcaption class=\"wp-caption-text\">Jerry Brown<\/figcaption><\/figure>\n<p>In 1995, Stanford\u2019s David Baron put forward the idea that companies should look at Issues such as air pollution, Interests, Institutions, and information to develop strategy in the same way they look at Mike Porter\u2019s five forces for competitive analysis.<\/p>\n<p style=\"text-align: left;\">While California\u00a0Governor Jerry Brown&#8217;s new \u00a0legislation will \u201csupport and encourage\u201d rather than mandate zero emission vehicles, an interesting question is will the Chinese Government develop the same kind of comprehensive legislation as California?<\/p>\n<h3><b>What about China?<\/b><\/h3>\n<p>Does that mean that China will be the world\u2019s first major market for electric vehicles in the coming years? <a href=\"http:\/\/perspectives.thirdway.org\/?p=3304\" target=\"_blank\">Ingrid Akerlind,<\/a> a Fellow at Third Way in Washington, is skeptical and points out that only 8,733 EV\u2019s were sold in China in 2012.<\/p>\n<p>After hiding form the smog in Shanghai a few weeks ago, I suspect that electrifying the vehicle fleet and moving its power plants farther from its cities might be the only realistic option for China!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While the impact on carbon dioxide and climate change of electric vehicles can be debated, if a systems approach is followed, they could be the solution air pollution and for China could play a pivotal role.<\/p>\n","protected":false},"author":788,"featured_media":713,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[419,40367],"tags":[90129,182,90127,132],"class_list":["post-711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-climate-change","category-strategy-sustainability","tag-air-pollution","tag-china","tag-electric-cars","tag-sustainability"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Electric vehicles can play a role in reducing local air pollution and how for China, with a major crisis on its hands, the technology offers the country&#039;s best hope\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Mike Rosenberg\"\/>\n\t<link rel=\"canonical\" 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