Facebook: Act III

Facebook’s share price fell from $38 to $29 in two weeks but this doesn’t mean we are already witnessing the bursting of the social media bubble, says Prof. Javier Zamora. Facebook is a play in three acts, he says. First it accumulated the users, then it raised the capital. In the third act it will […]

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Facebook and Business

Is Facebook worth its IPO? Facebook isn’t just an advertising and a gaming platform but one that in future will serve companies to connect with their customers, says Prof. Sandra Sieber. However, its weakness is that it is too generic and the advantages it offers to consumers are not transferable to the business world. It’s […]

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Digital Driver for European Growth: Sandra Sieber talks to Christian Hernandez, Director of Platform Partnerships at Facebook

“Europe is a center of innovation for social networks, for mobile and gaming,” says Facebook’s Christian Hernandez. “Good stuff is coming out of Berlin and Turkey and Finland. And innovation and entrepreneurship is what drives growth, so there’s hope for Europe.” He adds that, while many people see HTML5 as the future of the Internet, […]

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