{"id":1046,"date":"2023-10-18T08:05:05","date_gmt":"2023-10-18T06:05:05","guid":{"rendered":"https:\/\/blog.iese.edu\/family-business\/?p=1046"},"modified":"2024-01-07T18:27:06","modified_gmt":"2024-01-07T17:27:06","slug":"evolving-perspectives-on-ownership-in-family-firms","status":"publish","type":"post","link":"https:\/\/blog.iese.edu\/family-business\/2023\/evolving-perspectives-on-ownership-in-family-firms\/","title":{"rendered":"Evolving perspectives on ownership in family firms"},"content":{"rendered":"<p>In traditional economic-based views on governance, owners are often portrayed in a somewhat <strong>passive role<\/strong>, with an emphasis on the <strong>incentive structures<\/strong> they install to motivate employees and other key stakeholders.<\/p>\n<p>Under these frameworks, <strong>owners provide financial resources<\/strong>, <strong>while management\u2013driven by the right incentives\u2013execute<\/strong> <strong>day-to-day operations t<\/strong>o create value.<\/p>\n<p>Yet this perspective <strong>fails to fully capture<\/strong> the multiple facets of ownership, especially in the domain of family business.<\/p>\n<h2><span style=\"color: #ff0000\">Key decisions for family business owners<\/span><\/h2>\n<p>As Prof. John Davis aptly points out, owners can delegate numerous responsibilities to their management team and board of directors, yet <strong>certain decisions require their direct oversight<\/strong>:<\/p>\n<p><strong>&gt; Defining the business vision<\/strong>: This pertains to crystallizing the family firm\u2019s overriding ambition and objectives in a roadmap that reflects the family\u2019s aspirations and the company\u2019s future direction.<\/p>\n<p><strong>&gt; Financial oversight<\/strong>: Owners play a crucial role in capital and financial decisions. Among their judgement calls, they may assess the need for additional capital, when to venture into new industries and the benefits of a public offering.<\/p>\n<p><strong>&gt; Selecting key figures<\/strong>: Beyond financial strategy, owners decide who stands at the helm. Appointing a CEO or chairperson of the board is more than a one-off decision; it\u2019s a declaration of the company\u2019s direction.<\/p>\n<p><strong>&gt; Crafting governance<\/strong>: Structuring the organization isn\u2019t limited to hierarchy. Owners define the board\u2019s composition and the criteria for both family and external board members, ensuring a balance between supervision, guidance and feedback.<\/p>\n<p><strong>&gt; Fostering company culture<\/strong>: Culture is an intangible with a direct impact on organizational behavior. Owners ensure the prevailing culture promotes their overarching vision, preserving the firm\u2019s unique identity.<\/p>\n<h2><span style=\"color: #ff0000\">3 core competencies of effective ownership<\/span><\/h2>\n<p>Recent strategic management research has put the more <strong>active aspects of ownership<\/strong> into sharper focus. Among their key findings is owners\u2019 capacity to create and capture value, not only by offering stakeholder incentives but by <strong>actively controlling and coordinating resources.<\/strong><\/p>\n<p>In this respect, <a href=\"https:\/\/onlinelibrary.wiley.com\/doi\/full\/10.1002\/smj.3222\" target=\"_blank\" rel=\"noopener\"><strong>Foss et al<\/strong>. <\/a>stress <strong>three core competences for effective ownership<\/strong>: knowing <strong><em>what<\/em><\/strong> to own, <strong><em>how<\/em><\/strong> to own and <strong><em>when<\/em><\/strong> to own:<\/p>\n<p><span style=\"color: #ff0000\"><strong>1 &#8211; What to own: matching competence<\/strong><\/span><\/p>\n<p>Matching competence is about an individual\u2019s ability to <strong>predict valuable combinations of resources that meet specific needs or solve unique problems<\/strong>.<\/p>\n<p>By way of example, a executive in the food industry might <strong>detect the need<\/strong> for environmentally friendly packaging and determine the requisite assets to fulfill this objective.<\/p>\n<p><strong>Owners decide on the problem to be solved<\/strong>, which directly informs how resources are prioritized and allocated. Those with high matching competence excel at defining the <strong>optimal use of resources<\/strong> by understanding the value of both their own and others\u2019 assets, and determining how resources can be reconfigured for greater value.<\/p>\n<p>Matching competence requires <strong>thinking creatively about the potential of resources<\/strong> and their alignment with emerging opportunities.<\/p>\n<p><span style=\"color: #ff0000\"><strong>2 &#8211; How to own: governance competence<\/strong><\/span><\/p>\n<p>Governance competence involves effectively managing and organizing resources, including decisions on whether to <strong>manage resources personally or hire a manager<\/strong>. In the case of the eco-friendly packaging solution, this might entail choosing the right team to <strong>innovate or refine<\/strong> the packaging design.<\/p>\n<p>The <strong>right alignment between managerial expertise and the task at hand <\/strong>is what drives performance. Owners must design incentives and controls that promote and reflect their objectives with a <strong>keen understanding of their risks and rewards<\/strong>.<\/p>\n<p>Successful governance also involves <strong>managing relationships<\/strong> with suppliers, employees and other key stakeholders, and deciding when to share ownership with partners.<\/p>\n<p><span style=\"color: #ff0000\"><strong>3 &#8211; When to own: timing competence<\/strong><\/span><\/p>\n<p>Timing competence involves discerning the <strong>optimal moments to invest or divest in assets<\/strong>. For the packaging solution, this might mean recognizing when the market is ripe for introducing a new sustainable packaging material, or when an existing solution has reached its peak and needs to be innovated or replaced.<\/p>\n<p>Efficient timing includes <strong>gauging when resources will be most valuable and predicting their value in the face of changing consumer preferences or regulatory shifts<\/strong>. It also means understanding when an <strong>outside entity<\/strong> might be better positioned to manage or own certain resources, potentially leading to new partnerships, divestments or repositioning.<\/p>\n<hr \/>\n<p>While all business owners need to delegate, <strong>some responsibilities intrinsically fall to them<\/strong>.<\/p>\n<p>By consciously embracing and continually honing these three core competencies, owners\u2013<strong>especially in family businesses<\/strong>\u2013<strong>maximize value<\/strong> by ensuring alignment between strategy and action.<\/p>\n<p><em>Homepage image: <\/em><span class=\"rTNyH RZQOk\"><em><a href=\"https:\/\/unsplash.com\/@khyta?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\" target=\"_blank\" rel=\"noopener\">Khyta<\/a> on <\/em><a href=\"https:\/\/unsplash.com\/photos\/ifJiAtVRthI?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\" target=\"_blank\" rel=\"noopener\"><em>Unsplash<\/em><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In traditional economic-based views on governance, owners are often portrayed in a somewhat passive role, with an emphasis on the incentive structures they install to motivate employees and other key stakeholders. Under these frameworks, owners provide financial resources, while management\u2013driven by the right incentives\u2013execute day-to-day operations to create value. Yet this perspective fails to fully [&hellip;]<\/p>\n","protected":false},"author":2305,"featured_media":1061,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[95121],"tags":[117539,117519],"class_list":["post-1046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ownership","tag-ownership","tag-ownership-strategy","megacategoria-mc-family-business"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"In traditional economic-based views on governance, owners are often portrayed in a somewhat passive role, with an emphasis on the incentive structures they install to motivate employees and other key stakeholders. 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