{"id":1200,"date":"2024-02-21T08:05:00","date_gmt":"2024-02-21T07:05:00","guid":{"rendered":"https:\/\/blog.iese.edu\/family-business\/?p=1200"},"modified":"2024-04-16T18:16:10","modified_gmt":"2024-04-16T16:16:10","slug":"five-ways-to-get-the-most-out-of-family-assemblies","status":"publish","type":"post","link":"https:\/\/blog.iese.edu\/family-business\/2024\/five-ways-to-get-the-most-out-of-family-assemblies\/","title":{"rendered":"Five ways to get the most out of family assemblies"},"content":{"rendered":"<p>Shareholders often <strong>span different generations<\/strong> in long-consolidated family firms, and not all play an active role in the business. In these cases, <strong>family assemblies are a vital conduit<\/strong> to bringing people together and up to date on the company\u2019s activity and strategy.<\/p>\n<p>Family assemblies aim to <strong>bridge the divide<\/strong> between family members on the front lines of the firm\u2013generally, managers or directors who serve in the company\u2013and those less familiar with its ins and outs.<\/p>\n<p>Far from typical business meetings, they are <strong>family reunions <\/strong>where the <strong>tapestry of the family firm<\/strong> <strong>is on full display, <\/strong>showcasing its achievements, positive impact, challenges and aspirations.<\/p>\n<p>Done well, family assemblies <strong>nurture engagement and interest<\/strong> in the company, especially among family members less entwined in its operational threads.<\/p>\n<p>Beyond disseminating information, they should <strong>create a shared space<\/strong> where people have <strong>pride of belonging<\/strong> and where <strong>all voices, both seasoned and new,<\/strong> are heard and appreciated.<\/p>\n<p>Unfortunately, many of these family gatherings <strong>miss the mark<\/strong>, subjecting guests to <strong>marathon sessions of dry financial overviews and strategic plans<\/strong>.<\/p>\n<p>How can owner families transform them from metric-heavy monologues into interactive symposiums of shared vision and values? Here are five insights to keep in mind:<\/p>\n<h2><strong><span style=\"color: #ff0000\">1 &#8211; Get younger generations involved<\/span><\/strong><\/h2>\n<p>Actively engaging younger family members <strong>adds a lighter touch<\/strong> to family assemblies, while subtly highlighting the need for <strong>succession planning<\/strong> and inculcating family values and culture.<\/p>\n<p>Research supports this: according to the <a href=\"https:\/\/brightstarcp.com\/family-business-report\/\" target=\"_blank\" rel=\"noopener\">North America Family Business Report 2023 by Campden Wealth<\/a>, early exposure among next-generation members significantly increases their interest in protecting and sustaining the family business.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1201\" src=\"https:\/\/blog.iese.edu\/family-business\/files\/2024\/02\/Picture-1-300x170.png\" alt=\"\" width=\"529\" height=\"300\" srcset=\"https:\/\/blog.iese.edu\/family-business\/files\/2024\/02\/Picture-1-300x170.png 300w, https:\/\/blog.iese.edu\/family-business\/files\/2024\/02\/Picture-1-500x284.png 500w, https:\/\/blog.iese.edu\/family-business\/files\/2024\/02\/Picture-1.png 579w\" sizes=\"auto, (max-width: 529px) 100vw, 529px\" \/><\/p>\n<h2><span style=\"color: #ff0000\"><strong>2 &#8211; The power of storytelling<br \/>\n<\/strong><\/span><\/h2>\n<p>Shift from data-heavy presentations to <strong>storytelling sessions<\/strong> that showcase the <strong>family\u2019s legacy and milestones<\/strong>. Stories resonate far more than statistics and foster a <strong>sense of pride and connection<\/strong>. This evidenced-based narrative approach taps into family members\u2019 emotional connection to the firm, greatly increasing engagement and the retention of information.<\/p>\n<h2><span style=\"color: #ff0000\"><strong>3 &#8211; Experiential activities<\/strong><\/span><\/h2>\n<p>Experiential learning theories point to the power of direct involvement in <strong>bolstering understanding and emotional ties.<\/strong> To this end, family assemblies might consider incorporating on-site tours, hands-on activities and other experiential offerings.<\/p>\n<h2><span style=\"color: #ff0000\"><strong>4 &#8211; Collaborative dialogue<\/strong><\/span><\/h2>\n<p>Collaborative learning principles suggest that <strong>group interaction promotes more active participation<\/strong> and a broader diversity of perspectives, leading to deeper understanding and problem-solving. Experienced moderators or discussion leaders encourage participation and prevent one or two voices from dominating the conversation.<\/p>\n<h2><span style=\"color: #ff0000\"><strong>5 &#8211; Make it dynamic<\/strong><\/span><\/h2>\n<p>Gamification increases motivation and engagement, so consider introducing<strong> interactive elements like quizzes or games<\/strong>. At the same time, make sure they are relevant, contribute to the meeting\u2019s objectives and don\u2019t trivialize important content.<\/p>\n<p>&nbsp;<\/p>\n<p><em>Homepage image: <a href=\"https:\/\/www.pexels.com\/photo\/person-stepping-on-floor-2610300\/\" target=\"_blank\" rel=\"noopener\"><em>Valeriia Miller \u00b7 Pexels<\/em><\/a><\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Shareholders often span different generations in long-consolidated family firms, and not all play an active role in the business. In these cases, family assemblies are a vital conduit to bringing people together and up to date on the company\u2019s activity and strategy. Family assemblies aim to bridge the divide between family members on the front [&hellip;]<\/p>\n","protected":false},"author":2305,"featured_media":1209,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[45520,119674,117535],"class_list":["post-1200","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-family","tag-engagement","tag-family-assemblies","tag-shared-family-purpose","megacategoria-mc-family-business"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/posts\/1200","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/users\/2305"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/comments?post=1200"}],"version-history":[{"count":6,"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/posts\/1200\/revisions"}],"predecessor-version":[{"id":1208,"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/posts\/1200\/revisions\/1208"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/media\/1209"}],"wp:attachment":[{"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/media?parent=1200"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/categories?post=1200"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.iese.edu\/family-business\/wp-json\/wp\/v2\/tags?post=1200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}