> Return to the #83 Newsletter The IESE Library now has access to The New York Times Online. The New York Times is an American newspaper based in New York City with worldwide influence and readership. Founded in 1851, the paper has won 127 Pulitzer Prizes, more than any other newspaper. The NYTimes is ranked 18th in the world by circulation and 3rd in the United States. NYTimes.com gives access to…
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EMIS Africa
> Return to the #82 Newsletter EMIS, the essential database for people working in or with so-called emerging markets or economies, has just enhanced its contents and search tool. Particularly noteworthy is its massive expansion of Africa-related content. African companies’ coverage has been expanded from 4,300+ to over 530,000 profiles, largely as a result of adding 20 new countries to their country coverage, which more than doubles EMIS Africa’s regional coverage…
Capital IQ
> Return to the #81 Newsletter The IESE Library has just subscribed to S&P Capital IQ platform which combines deep and broad global financial intelligence (companies, markets and people) with an array of tools for analysis, ideation, and efficiency. Boost your advantage and productivity with the S&P Capital IQ platform: Perform deep company and industry research Monitor companies and markets Identify and leverage key relationships Generate better ideas and targets Build…
Influencer Tool
> Return to the #80 Newsletter If are looking to uncover and track trends in a particular sector or discipline, you should try out Marketline’s influencers tool, which is perfect for finding the leading social media influencers and publications in various sectors. The Influencer tool is based upon two main stages of Influencer identification, followed by analysis of the topics and level of influence of this group. In the second and…
Forrester Playbooks
> Return to the #79 Newsletter Forrester’s Playbooks give you the tools you need to translate complex strategies into pragmatic, executable steps. Built on best practices and practical experience, they are designed to convert great ideas into results. Forrester Playbooks’ framework organizes Forrester content and services to align with companies’ top initiatives, from discovering the underlying business opportunity through optimizing the results of the effort. The Playbooks use a four-phase step-by-step approach:…
