Brexit Referendum: Lady Macbeth [Macgove] Strikes Once Again! 

to become the UK’s next prime minister. Or maybe we should give the honour to Nicholas Machiavelli? Or maybe it was George Osborne’s manoeuvres from behind the gates of his mansion in Buckinghamshire that deserve the honour? Isn’t it strange that the wife of one of Boris Johnson’s closest collaborators in the Brexit referendum, the Daily Mail journalist, Sarah Vine, accidentally sent […]

Good Bye, Mr. Cameron!

My last post was essentially about the credibility (ethos) of speakers in the Brexit debate. Now that we know the results of the vote, let’s look at the effectiveness of the ‘remain’ side´s communication strategy briefly.  So what happened last Thursday that the majority of the electorate failed to respond positively to Mr. Cameron and […]