On reading and listening to his speeches recently I found an extraordinary mastery of some aspects of classical rhetoric and audience identification
Good Bye, Mr. Cameron!
My last post was essentially about the credibility (ethos) of speakers in the Brexit debate. Now that we know the results of the vote, let’s look at the effectiveness of the ‘remain’ side´s communication strategy briefly. So what happened last Thursday that the majority of the electorate failed to respond positively to Mr. Cameron and […]
How Shakespeare can help you write a really relevant speech
“My words fly up, my thoughts remain below: words without thoughts, never to heaven go” (Shakespeare, Hamlet, Act lll , Sc.1) President Bill Clinton was certainly a charismatic speaker. He attracted huge audiences and will be remembered as one of the most popular U.S. presidents since John F. Kennedy. But can any of us really […]
