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The power of social recommendations and Twitter’s advertising strategy

Manuel Mueller-FrankOctober 22, 2013

Online social networks are one of the success stories of the Internet era. Facebook Inc. has roughly 1.15 billion monthly active users and its market capitalization of $131 billion is close to double the valuation of Goldman Sachs and approximately equal to the valuation of BP. An example of a direct value that users of online social networks […]

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