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Biculturals – an emerging demographic in organizations

Sebastian ReicheJanuary 24, 2012

With globalization on the rise, the role of individuals in mediating and communicating between and within different cultures becomes very important for international organizations. In light of such context, the scholars Brannen and Thomas (2010) highlight the topic of bicultural individuals, who are a growing yet unexplored demographic.

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Sebastian Reiche

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Prof. Reiche's research focuses on international assignments and forms of global work, knowledge transfer, talent retention, cross-cultural management and global leadership.

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