IESE´s Summer Entrepreneurship Experience (SEE) gives MBAs a chance to get real-world, hands-on learning on what it’s like to turn an idea into a business. Following our previous interview with Cassian Stanjek (MBA ’22), we sat down with Ignacio Guitard (MBA ’23) about what he got out of SEE 2022, and how it helped […]
IESE’s Summer Entrepreneurship Experience: The case of Cassian Stanjek (MBA ’22)
IESE´s Summer Entrepreneurship Experience (SEE) gives MBAs a chance to get real-world, hands-on learning on what it’s like to turn an idea into a business. We spoke with Cassian Stanjek (MBA ’22) who gave us some insights into his experiences of SEE 2021. 1. How did the SEE structure help you to launch your project? […]
Released article: Adopting a retail phygital experience via open innovation – The story of WOW
• With a $26 trillion size globally in 2021, the retail sector is experiencing an adoption of technologies to improve consumers’ omnichannel experiences. • The “phygital” concept, growing in the retail industry, blends digital and physical experiences into one. • The startup WOW develops a sandbox of physical and digital spaces to test startup technologies. […]
Corporate venturing enablers: Allies to enhance open innovation
The adoption of corporate venturing has increased fourfold since 2016, encouraging new trends such as venture client, fund of funds, and corporate venturing squads. Recent data reports that the value of corporate venture capital deals has hit a record high in 2020, up 24% from the year before, with major investments into e-commerce and remote […]
IESE joins international initiative to support the most innovative SMEs and startups
IESE has joined the project GO-SME, funded by the EU program Horizon 2020, aimed at sharing the experience with the support of startups and small and medium enterprises and level differences in the form and quality of support across individual EU members. The GO-SME project brings together national and regional agencies supporting research and innovation […]
