Microsourcing and online platforms that support it are ushering in a completely new way for small and medium sized companies to execute certain types of projects, explains IESE Prof. Evgeny Kaganer. WIth microsourcing, the relationship between the buyer and the seller/supplier centers on a bidding process, whereby the buyer selects the supplier he or she likes and awards the project based on their own criteria. While crowdsourcing has faced some obstacles in the past, such as how to establish trust between the buyer and the seller, many platforms are finding ways to overcome these.
2 thoughts on “[VIDEO] Microsourcing Gains Speed”
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I certainly agree totally with the views expressed by Prof. Evgeny Kaganer but I would go one step further and state that micro outsourcing is a paradigm shift since it has finally allowed SMEs & micros to realize the promised but unrealised benefits of outsourcing.
These benefits where unrealised simply because SMEs and micros did not meet the client criteria of the large outsourcers, e.g., headcount, HR spend, turnover, operating expense, debt and so on. Thus, SMEs and micros were never going to reap the benefits of outsourcing, as these multi-national outsourcers typically required prospects to have at least 10k employees, which by definition is not a SME!
Micro sourcing has changed that and now SMEs and micros can deploy highly skilled service providers without engaging in multi-year and multi-million euro or pound deals!
I am totally agree since the microsourcing (outsourcing) is the bloodhood of any succceful online business.
Just to help you to be inspired for the future: I´d like to see here a video on “microjobs” which is growing exponentially right now! Espacially with the persistance of the financial crisis!
A great website is coming-up soon in this sense!