Tech Everywhere & Nowhere: Microsoft’s Cernuda Says What’s Next

Technology is going to be everywhere in our lives but in a much less disruptive way. So predicts César Cernuda, president of Microsoft Asia-Pacific, speaking with IESE’s Javier Zamora during the 2014 Mobile World Congress. Rather than juggling multiple devices, the day is soon coming when you will be able to interact naturally with technology by talking to your fridge or TV, for example.

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About Javier Zamora

Javier Zamora is currently senior lecturer in the Department of Information Systems. He received his Ph.D. in Electrical Engineering from Columbia University, and his M.Sc. in Telecommunications Engineering from the Universitat Politècnica de Catalunya. He holds also a PDG from IESE.