Cloud computing allows companies to save on capital costs and also gives them greater flexibility to respond to fluctuating demand, says Prof. Josep Valor. In the future there will be a massive outsourcing of computing and few companies will have their own information technology infrastructure or technical staff on the payroll.
Facebook and Business
Is Facebook worth its IPO? Facebook isn’t just an advertising and a gaming platform but one that in future will serve companies to connect with their customers, says Prof. Sandra Sieber. However, its weakness is that it is too generic and the advantages it offers to consumers are not transferable to the business world. It’s […]
Get in With the Out Crowd
In conversation with IESE Prof. Evgeny Kaganer, the co-founder of Crowdspring Mike Samson talks about how crowdsourcing creates a community that goes beyond the mere marketplace. While the marketplace simply connects the seller with the buyer, crowdsourcing creates a community with an opportunity for growth and learning. Large companies use crowdsourcing to connect directly with […]
Too Much Information
The data explosion is revolutionizing social science because it allows us to look at the individual and not just at the organizational level, says Prof. Javier Zamora. However, our databases aren’t designed to cope with these quantities and we need new data management tools as computers enter a domain previously only inhabited by humans.
