Six Ways Collaborative Marketing Creates new Value

The rise of social media and online reviews may have turned yesteryear’s business-to-consumer marketing monologue on its head. But what has emerged in its place is an enriching conversation that can help you drive growth — only now with the consumer as co-pilot pointing the way to new opportunity.

Women Leaders are Movie Stars!

Patricia Arquette said it best, ‘It’s our time to have wage equality. Women all over the world face this same problem. According to the last report of the International Labour Organization, it remains clear: the pay gap is huge. Women in leadership are movie stars who work hard, shine brightly and contribute enormously to the overall success of the production—yet they make substantially less than their male counterparts…