Is Facebook worth its IPO? Facebook isn’t just an advertising and a gaming platform but one that in future will serve companies to connect with their customers, says Prof. Sandra Sieber. However, its weakness is that it is too generic and the advantages it offers to consumers are not transferable to the business world. It’s still Year Zero for social networks within companies, she says.
4 thoughts on “Facebook and Business”
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The standalone, simpler collaborations platforms like Yammer, Socialcast and the like can be immediately replaced with Google Plus, google forums and google apps which could immediately kick-start a company in the collaboration space.
Agreed that Google Plus has immense potential for the consumers and as well as for the business owners.
Alex Smith
Well, it looks like Facebook wasn’t worth its IPO (in hindsight of course), but in my opinion it already does a good job of connecting customers with companies. I don’t see how Google+ does it better, Facebook is much simpler (fans, followers, likes versus circles). But it’s true that it is still year zero for social networks, so we shall see how it plays out.
Couldn’t agree more. Especially with Google Apps + Google Plus, the potentials of google plus within organizations are immense.