BYOD: Innovation for Added Value

BYOD (Bring Your Own Device) is about using readily available technology – such as smart phones and free – inside an organization, explains IESE’s Javier Zamora. The question is: Now that every company has access to sophisticated technology, how can BYOD help not only lower costs but also add value?  

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Digital Density Is Disrupting the Taxi Industry

Digital density has three ingredients: the number of connections, interactions and the amount of information we can exchange through these connections. As digital density is increasing it is disrupting the taxi industry as well as many other analog and traditional business model, says Prof. Javier Zamora. We may arrive at the point where 100% digital […]

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Apple Enters the Wearables Business

The reports that Apple is close to buying the headphone company Beats was received with widespread skepticism, says Prof. Josep Valor. It doesn’t seem to make sense from either a branding or a technological point of view. However, Apple has already shown an interest in headphones that measure physical activity and, as the wearable industry […]

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