The boundaries between the physical and digital are disappearing and as this expansion continues China will be in the vanguard. By 2015 some 680 million Chinese will be connected to the Internet and that same year three times as many smartphones will be sold in China than in the U.S. and most of them will […]
Apple Enters the Wearables Business
The reports that Apple is close to buying the headphone company Beats was received with widespread skepticism, says Prof. Josep Valor. It doesn’t seem to make sense from either a branding or a technological point of view. However, Apple has already shown an interest in headphones that measure physical activity and, as the wearable industry […]
Tech Everywhere & Nowhere: Microsoft’s Cernuda Says What’s Next
Technology is going to be everywhere in our lives but in a much less disruptive way. So predicts César Cernuda, president of Microsoft Asia-Pacific, speaking with IESE’s Javier Zamora during the 2014 Mobile World Congress. Rather than juggling multiple devices, the day is soon coming when you will be able to interact naturally with technology […]
Facebook Opts for WhatsApp Group Therapy
Trascription 19 billion dollars seems like an insane amount of money to pay for a little startup company with less than 50 employees. That’s exactly what Facebook has decided to put on the table to acquire WhatsApp. So what’s behind that? When you look at it first and you see 19 billion and you look […]