Uncategorized

9 Tips to Drive and Generate Site Traffic

Julián Villanueva

Consumers have changed. And with those changes come new consumer journeys, competitors and collaborators. While these changes do not affect all industries at the same pace, most CMOs and CEOs wonder how to digitally transform their businesses. For many, bringing more traffic to their site either to sell or to generate new leads is a […]

4
Uncategorized

4 reasons why “old” CMOs never die… if they don’t want to

Julián Villanueva

There is nothing more humiliating for a director of marketing or CMO than to be called a “digital immigrant.” They might as well say, “You ought to pick another career. This stuff is so advanced, you’ll never really understand it.” Some companies are now recruiting young people who have spent hundreds of hours navigating, exploring dozens of […]

1