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How to foster a family culture grounded in love and service

Carlos García PontDecember 3, 2025

A father watches his older daughter patiently help her little brother tie his shoelaces. She doesn’t show off or give instructions; she’s simply there, helping him at his pace until he gets it right. This simple interaction captures something profound: in a family, love isn’t measured by how we feel but in what we do […]

Álvaro San Martín

Holder of the Chair
Álvaro San Martín is a professor in the Managing People in Organizations Department and the academic director of the Executive MBA in Madrid. His research interests include cultural psychology, team dynamics and socioecological psychology.
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