NEWS: Smarties candy, 75 years of sweet success

Liz Dee, co-president of the New Jersey-based candy company Smarties, shares how her family-owned business maintains authenticity and relevance in a crowded marketplace, as well as the leadership advice she chose to ignore. Her Company Makes an Iconic 75-Year-Old Candy Popular for Halloween. Ignoring This ‘Bad’ Leadership Advice She Received Helps Drive Its Success   […]