McKinsey: 4+5 equals FOB outperformance

Recent research by McKinsey confirms the adaptability, resilience and impact of family-owned firms, whose structures and best practices leave them uniquely equipped to navigate business challenges in uncertain times. According to the authors, family firms that combine four critical mindsets with five strategic actions have the capacity to quadruple their business value in the next…

The beauty community gets ugly (again)

In a prior discussion, we touched upon the issue of beauty influencers eroding trust on online platforms through dishonest reviews (see the new scammers). Initially, this led to a loss of trust and followers for many users. However, it has now sparked even more pronounced reactions, significantly impacted the profitability and influenced wielded by these…

Writers’ guild is back!

Over the past few months, we've been closely following the writer's strike in Hollywood. These professionals, awakened to the use of artificial intelligence in creativity, and fueled by sustained dissatisfaction over unfair compensation and missing bonuses for hit productions, brought the Hollywood industry to a standstill when their creative minds declared "enough is enough." Initially,…

Outsourcing creativity

As it has been explored in previous posts, creativity wields diverse values, especially when amplified by the dynamic channels of social media or specific platforms, such as fan-generated content. Numerous artists enthusiastically embrace their passions with the primary goal of sharing and enhancing the online communities they are a part of. But what's interesting is…
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