Marketing
Two innovations to help you sell more: Hyperservice and servification, new formats in your commercial processes that change everything. What is your company doing to sell more? Are you innovating in the way you approach clients? What do you offer your consumers (current and future)? Are you selling the same way you have been in recent…
Leadership and People Management
On reading and listening to his speeches recently I found an extraordinary mastery of some aspects of classical rhetoric and audience identification
Globalization
The much anticipated death of Fidel Castro will have a profound effect on the future of Cuba but could also influence events across the Western Hemisphere.
Leadership and People Management
Last week I wrote about global warming and the importance of acting upon it. I also mentioned the U.S. president-elect Donald Trump, who throughout his campaign denied the issue and planned to withdraw the US from the Paris Agreement on a global climate deal. While Trump seems to be slightly pivoting on the matter, much…