Strategy
Going beyond the task is a moto. Going beyond the tasks allows you to increase the content and the creativity of your work while contributing to the overall business. If you want to go beyond the task then follow these three steps: Perform your taskwell. Do it and do it right. Understand your business and your role within the business Contribute…
Africa Present and Future
When was the last time that lights went off? Couple of years ago? Couple of months? Couple of hours? Your answer depends on where in the world you seat. When sitting in Lagos, lights went off several times on a typical day. At inconvenient times on occasion, like in the middle of taking a shower…
Leadership and People Management
Recently, the Economist Intelligence Unit (EIU), sponsored by UnitedHealthcare Global, surveyed 360 executives from North America and Europe and conducted five in-depth interviews with experts to examine companies’ experiences with global mobility. In the following I will highlight some key report data that caught my eye. • Assignment geography is not about the traditional home…
Marketing
Consumers have changed. And with those changes come new consumer journeys, competitors and collaborators. While these changes do not affect all industries at the same pace, most CMOs and CEOs wonder how to digitally transform their businesses. For many, bringing more traffic to their site either to sell or to generate new leads is a…