Quartz, what to change when the market’s changing

Quartz was launched in 2012 as a free business news publication. At the time, the news outlet was innovative, with its mobile-first strategy and its specificity targeting high-earning and highly educated readers. Advertising was its bread and butter. Seven years later, the publication can no longer live off commercials and is strengthening the relationship with […]

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Substack, the newsletter platform that monetizes emails

In the last five years, newsletters have become essential for news outlets, writers, and anyone who wants to get their content out there. Some companies, like The Wall Street Journal, have dozens of newsletters; others, like The Skimm, base their whole business on one email. As information overload grows, newsletters have gained success. Emails synthesize […]

The Spanish-language podcast Radio Ambulante shows us a path to success

In 2012, the podcast industry was taking off in the United States, although mainly in English. It was hard to find long-form podcasts in what already was the second most spoken language in the country—Spanish— until Radio Ambulante came along. Radio Ambulante, a weekly 30-60 minute podcast in Spanish covering Latin American stories, has garnered […]

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