In less than ten years, video gaming has become without doubt one of the most effective forms of entertainment in the world. Not only by the sales of the games but by the incredible number of hours of user-generated content showing individuals playing a whole universe of different games. It is not a surprise, then, […]
Slow journalism to cut through the clutter
Slow journalism, which consists in offering only a few stories to the reader so he can understand the news and move on with his day, is coming back again to the front stage. Startups like the British Tortoise Media or new features by The New York Times are proving that readers want fewer notifications and […]
Magazines can benefit from Apple’s brand
On Monday, celebrities and businessmen arrived at Steve Jobs Theater at Apple Park in Cupertino, California, ready to find out about the latest Apple innovations. After an embellished introduction about magazine aesthetics and the power of journalism, Tim Cook unveiled his new subscription service, Apple News Plus. “Like many of you, I love the feeling […]
Will WhatsApp save Facebook?
Facebook’s reign as the dominant social media seems to be coming to an end. The platform has experienced a slow but steady usage decline in the last two years. Younger audiences turn to Instagram and Snapchat, where messages disappear in seconds without them worrying about the consequences of their posts. Older audiences have become wary […]
Say goodbye to Facebook’s public agora
Last Wednesday, Mark Zuckerberg revealed he would change his social networks’ focus. Instead of prioritizing public posts, Facebook would focus on private communications. No more sharing for a 700+ community and no more joining random Facebook groups. Privacy will become the number one priority for the company, which will undoubtedly impact news outlets. The shift […]
Netflix struggles to compete against content moguls
60% of Americans stream content online and more than half of them do it through Netflix. But that might just change unless the company makes some moves. In early 2019, the company announced price increases. Now, the one-stream subscription plan costs $9 instead of $8; the two-stream plan $13 instead of $11, and the most […]
Apple intends to save journalism… at a price
The next tech ‘solution’ for the news industry seems to be coming from Cupertino, California. Apple wants to launch a subscription service for news, what the media is calling “Netflix for news”. The tech company would require a flat monthly subscription fee—estimated to be around $10—in exchange for access to an unlimited number of articles […]
The NYT proves that media can live off digital revenues
Living off digital revenues is every news outlet’s dream. Last week The New York Times revealed the dream had become a reality for them. The prominent newspaper announced its 2018 financials, disclosing that 40% of its total revenue comes from digital sources. This is good news, a story of success after the January layoffs that […]
Digital advertising is not enough to keep digital news outlets afloat
For the media industry, 2019 is not starting off on the right foot. In a little over a week, 1,000 jobs were cut nationwide. This avalanche started last Wednesday when Verizon Media Group; Yahoo, AOL and The Huffington Post’s parent company; disclosed a 7% cut in their media unit staff (800 jobs.) Short after, Buzzfeed […]