In November, the online streaming industry will suffer another shock. The entertainment company Disney will release its own streaming service in the United States, entering the competition for viewers time. With its strong fan base and brand awareness, Disney+, as the platform is called, will disrupt an already crowded market. By paying only $6.99 a […]
Will incumbent TV companies in Spain get consumers to pay for content?
Since Netflix entered Spain in 2015, Mediaset and Atresmedia, the two largest private TV companies, have struggled to compete with the streaming platform. Now, the majority of their revenues comes from advertising. But as their audience decreases, both Mediaset and Atresmedia need new sources of revenue and strategies to retain viewers. The obvious solution is […]
Slow journalism to cut through the clutter
Slow journalism, which consists in offering only a few stories to the reader so he can understand the news and move on with his day, is coming back again to the front stage. Startups like the British Tortoise Media or new features by The New York Times are proving that readers want fewer notifications and […]
Netflix struggles to compete against content moguls
60% of Americans stream content online and more than half of them do it through Netflix. But that might just change unless the company makes some moves. In early 2019, the company announced price increases. Now, the one-stream subscription plan costs $9 instead of $8; the two-stream plan $13 instead of $11, and the most […]
Apple intends to save journalism… at a price
The next tech ‘solution’ for the news industry seems to be coming from Cupertino, California. Apple wants to launch a subscription service for news, what the media is calling “Netflix for news”. The tech company would require a flat monthly subscription fee—estimated to be around $10—in exchange for access to an unlimited number of articles […]
The NYT proves that media can live off digital revenues
Living off digital revenues is every news outlet’s dream. Last week The New York Times revealed the dream had become a reality for them. The prominent newspaper announced its 2018 financials, disclosing that 40% of its total revenue comes from digital sources. This is good news, a story of success after the January layoffs that […]