Quartz was launched in 2012 as a free business news publication. At the time, the news outlet was innovative, with its mobile-first strategy and its specificity targeting high-earning and highly educated readers. Advertising was its bread and butter. Seven years later, the publication can no longer live off commercials and is strengthening the relationship with […]
Facebook, a veteran media outlet
Facebook has finally rolled out a feature that will change its relationship with the media industry—Facebook News. The new section will allow users to read the main headlines of the day and access those news stories through the app. In exchange for the ‘free’ content, the tech company is willing to pay some publishers. News […]
Advertisers are coming to your favorite messaging app, WhatsApp
Most of our dear social media services belong to one single company, Facebook. Facebook owns its “blue” platform, Facebook, the picture app it bought for $1 billion in 2012, Instagram, and its more recent $19 billion acquisition: WhatsApp, bought in 2014. However, these social media services differ in one fundamental thing—while Instagram and Facebook present […]
Quibi, the new streaming platform for mobile devices
That smartphone usage is growing is a fact; that we want to stream 10-minute episodes anytime anywhere is a hypothesis. Quibi, a Hollywood-based streaming company, wants to prove the hypothesis is true. With high-quality content and a hefty budget, Quibi aims to produce 10-minute episodes of film and shows for smartphones. The idea sounds very […]
Apple TV Plus is here to fight for prestige
Apple TV Plus is only a few days away from launch, and we are excited to see the service. The new Apple product is set to start operating on November 1st, with nine original shows and movies. After launch, five new titles will be added to the list. But if you are anxious, don’t worry. […]
The short life of the New York Times en Español
When two weeks ago, The New York Times closed its Spanish operation, journalists and readers alike tweeted their outrage. The New York Times en Español did not prove financially successful, said the paper, hence it had to be closed. With a small newsroom in Mexico City entering a market full of established Spanish-speaking papers, the […]
The news subscription model has reached Spain
The majority of Spaniards do not pay for news, at least not in 2019. It’s easy to find online content for free, as most newspapers in Spain do not have paywalls yet. However, that’s changing. Newspapers are starting to put up paywalls in hopes to get a new source of revenue and a paying loyal […]
Substack, the newsletter platform that monetizes emails
In the last five years, newsletters have become essential for news outlets, writers, and anyone who wants to get their content out there. Some companies, like The Wall Street Journal, have dozens of newsletters; others, like The Skimm, base their whole business on one email. As information overload grows, newsletters have gained success. Emails synthesize […]
