2023 has unfolded as a year of remarkable events within the media landscape, from the writers’ strike and influencer scams to the notable renaming of Twitter. Some of these developments were anticipated, while others took us by surprise. Given this unpredictability, making reliable forecasts for the coming year seems challenging. Nevertheless, certain trends have emerged, […]
Our 2023 forecast of “Trends in Media”
2022 has been full of newsworthy media events: Twitter’s saga (see The Chief Twit) The disruption of social media platforms like BeReal and Mastodon (read what about Mastodon?) The continuous growth of live streaming with the increased popularity of Twitch. But unfortunately, there have also been political key events that have impacted the media environment. […]