Lately, streaming networks have been particularly busy releasing new content, and the response has been very positive. Shows like “House of Dragons” and “Bridgerton” are keeping viewership high across various platforms. In fact, according to Netflix, users are more engaged than ever, spending over 10 hours a month on the platform, which is significantly higher […]
Is radio still a thing?
Radio, one of the most enduring forms of media, continues to stand strong throughout time. While it’s easy to think that podcasts, live streams, and other contemporary media formats have overshadowed it, radio’s resilience deserves a second look. Interestingly, the media industry holds a positive outlook on radio. Post-COVID-19, in 2021, investors showed a keen […]
AI in Media
If you’ve been following our blog, you’re likely aware that we enjoy delving into media trends. In previous posts we’ve touched upon various implementations of AI in the media sector. However, there hasn’t been one where we thoroughly explore the progress of artificial intelligence in the media landscape over the past few months. In this […]
Integrating AI in content creation
Over the past year, the ascent of chat GPT and AI has sparked widespread debates across industries. The media sector, in particular, has shown keen interest in the potential outcomes that AI development can bring to the creation of news, scripts, and other content. However, reminiscent of the concerns raised during the writers’ strike, these […]
The beauty community gets ugly (again)
In a prior discussion, we touched upon the issue of beauty influencers eroding trust on online platforms through dishonest reviews (see the new scammers). Initially, this led to a loss of trust and followers for many users. However, it has now sparked even more pronounced reactions, significantly impacted the profitability and influenced wielded by these […]
Writers’ guild is back!
Over the past few months, we’ve been closely following the writer’s strike in Hollywood. These professionals, awakened to the use of artificial intelligence in creativity, and fueled by sustained dissatisfaction over unfair compensation and missing bonuses for hit productions, brought the Hollywood industry to a standstill when their creative minds declared “enough is enough.” Initially, […]
Outsourcing creativity
As it has been explored in previous posts, creativity wields diverse values, especially when amplified by the dynamic channels of social media or specific platforms, such as fan-generated content. Numerous artists enthusiastically embrace their passions with the primary goal of sharing and enhancing the online communities they are a part of. But what’s interesting is […]
From Twitter to X
Just when we thought the Twitter/Musk chronicles had settled and a balance had been struck between the CEO’s personality and the company’s profitability, Elon Musk surprises us yet again with what could be the ultimate bold decision for Twitter. Perhaps drawing inspiration from Facebook’s rebranding, Musk is set to completely rebrand the social media platform, […]
