Music streaming wars consist of gifts and discounts, not content

While TV streaming wars fill headlines, audio battles remain in the background and are as cutthroat as ever. Spotify, Apple Music, and Amazon Music are ahead of the pack, with YouTube Music and Pandora following their lead. They offer similar services, with slightly different prices. In such an undifferentiated market, it seems that only the […]

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Quartz, what to change when the market’s changing

Quartz was launched in 2012 as a free business news publication. At the time, the news outlet was innovative, with its mobile-first strategy and its specificity targeting high-earning and highly educated readers. Advertising was its bread and butter. Seven years later, the publication can no longer live off commercials and is strengthening the relationship with […]

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