How The Guardian capitalized its membership model

For most digital news outlets, advertisements are the business’ bedrock and for some others, paywalls (and thus, subscriptions) have become a significant revenue source. Yet for a few, donations through membership models, fuel the newsrooms. The Guardian belongs to this last group of outlets and has recently proved that memberships can be profitable—members donate whatever […]

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Say goodbye to Facebook’s public agora

Last Wednesday, Mark Zuckerberg revealed he would change his social networks’ focus. Instead of prioritizing public posts, Facebook would focus on private communications. No more sharing for a 700+ community and no more joining random Facebook groups. Privacy will become the number one priority for the company, which will undoubtedly impact news outlets. The shift […]

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